Yafe

services:

Brand Identity Design, Brand Messaging & Tone of Voice, UX & UI Design, Website Development, Photography

strapline:

Stitching _ _ _ beautiful

year:

2023

location:

Calcutta, India

Yafe logo construction diagram — the white ‘YAFE’ wordmark built over a fine geometric alignment grid with circles and guides, on a light grey background.
Black-and-white photo of a person in a fleece jacket reaching out with open, cupped hands, overlaid with the white ‘everyone — sent’ tagline.
Black NZCMS stacked monogram — the ‘NZ’ over ‘CMS’ geometric mark — centred on a warm tan background.
NZCMS scripture graphic — the bold red headline ‘As the Father has sent me, I’m sending you.’ above a red underline and ‘JOHN 20.21’, on a light grey background with a faint logo watermark.
Greenstone Doors mobile navigation menu — large green underlined links for About, News & Events, Our services, Support us and Contact us on white, with the logo and a close ‘X’.
Black-and-white photo of a smiling elderly woman in a coat and scarf holding a handmade knitted teddy bear and a shopping bag, against a plain wall.
Green-tinted black-and-white photo of a laughing young woman in a NASA varsity jacket, overlaid with the white text ‘a safe place to talk’.
Three iPhones arranged on white plinths showing the Greenstone Doors mobile site — a green navigation menu, the ‘Our Services’ page, and a green ‘Support us’ panel.
Four-image NZCMS mood grid — a faint red ‘You can’ over fabric, a fallen orange traffic cone on a road line, an airport runway stretching to the horizon, and a graffiti arrow with ‘609’ tagged over it.