NZCMS — New Zealand Church Missionary Society

services:

Brand Strategy, Brand Positioning, Brand Identity Design, Brand Messaging & Tone of Voice, Website Strategy, UX & UI Design, Website Development, Creative Direction, Art Direction & Illustration, Photography & Film

strapline:

Everyone—Sent

year:

2021

location:

New Zealand

NZCMS logo construction diagram — three faint white stages of the geometric ‘NZCMS’ monogram built over a fine grey triangular alignment grid on a light background.

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Open FBA impact report spread headed ‘looking — forward: what does the future look like if we build it together’, mixing survivor quotes with small documentary photos of artisans and a silhouetted man in a white tee.

Freedom Business Alliance

2021

Open FBA impact report spread headed ‘looking — forward: what does the future look like if we build it together’, mixing survivor quotes with small documentary photos of artisans and a silhouetted man in a white tee.
Open FBA impact report spread headed ‘looking — forward: what does the future look like if we build it together’, mixing survivor quotes with small documentary photos of artisans and a silhouetted man in a white tee.

Production Fun Fact

2024

Watercolour-and-ink illustration of a young Black man emerging from a black-and-white barcode, his shoulders dissolving into flowing blue foliage, leaves and white birds in flight.

Freedom Business Alliance

2021

Watercolour-and-ink illustration of a young Black man emerging from a black-and-white barcode, his shoulders dissolving into flowing blue foliage, leaves and white birds in flight.
Watercolour-and-ink illustration of a young Black man emerging from a black-and-white barcode, his shoulders dissolving into flowing blue foliage, leaves and white birds in flight.

Production Fun Fact

2024

Freedom Business Alliance ‘Impact Report 2022’ landscape cover — the FBA logo top-left over a faint line-wave texture, with a photo of a young woman in a white sweater and tan corduroys resting her chin on her hand at the right.
Bright green-walled sewing workshop in India with several women in colourful saris working at blue Jack sewing machines, overlaid with the white ‘stitching___beautiful’ wordmark.

Yafe

2023

Bright green-walled sewing workshop in India with several women in colourful saris working at blue Jack sewing machines, overlaid with the white ‘stitching___beautiful’ wordmark.
Bright green-walled sewing workshop in India with several women in colourful saris working at blue Jack sewing machines, overlaid with the white ‘stitching___beautiful’ wordmark.

Yafe

2024

Studio portrait of a young woman wearing a yellow floral print headscarf, a black sweatshirt and two layered gold necklaces, against a pale grey background.

Yafe

2023

Studio portrait of a young woman wearing a yellow floral print headscarf, a black sweatshirt and two layered gold necklaces, against a pale grey background.
Silhouette of a child doing a backflip into calm water at sunset, droplets spraying, overlaid with the white ‘stitching___beautiful’ wordmark.

Yafe

2023

Silhouette of a child doing a backflip into calm water at sunset, droplets spraying, overlaid with the white ‘stitching___beautiful’ wordmark.
Overhead view of the full Yafe brand identity document — a grid of slides covering the cover, logo, colour palette, ‘stitching___beautiful’ tagline, typography, photography, product mockups and a dark ‘Thank you’ page.
Overhead view of the full Yafe brand identity document — a grid of slides covering the cover, logo, colour palette, ‘stitching___beautiful’ tagline, typography, photography, product mockups and a dark ‘Thank you’ page.

Yafe

2023

Open Freedom Business Alliance landscape report on a grey surface — the right page reads ‘Scale the Freedom Business Movement.’ with hands stretching a yellow tape measure across it, and a survivor testimonial; the left page shows the 2022 report contents.

Freedom Business Alliance

2021

Open Freedom Business Alliance landscape report on a grey surface — the right page reads ‘Scale the Freedom Business Movement.’ with hands stretching a yellow tape measure across it, and a survivor testimonial; the left page shows the 2022 report contents.
Open Freedom Business Alliance landscape report on a grey surface — the right page reads ‘Scale the Freedom Business Movement.’ with hands stretching a yellow tape measure across it, and a survivor testimonial; the left page shows the 2022 report contents.

Production Fun Fact

2024

Previous

Next

Open FBA impact report spread headed ‘looking — forward: what does the future look like if we build it together’, mixing survivor quotes with small documentary photos of artisans and a silhouetted man in a white tee.
Watercolour-and-ink illustration of a young Black man emerging from a black-and-white barcode, his shoulders dissolving into flowing blue foliage, leaves and white birds in flight.
Freedom Business Alliance ‘Impact Report 2022’ landscape cover — the FBA logo top-left over a faint line-wave texture, with a photo of a young woman in a white sweater and tan corduroys resting her chin on her hand at the right.
Bright green-walled sewing workshop in India with several women in colourful saris working at blue Jack sewing machines, overlaid with the white ‘stitching___beautiful’ wordmark.
Studio portrait of a young woman wearing a yellow floral print headscarf, a black sweatshirt and two layered gold necklaces, against a pale grey background.
Silhouette of a child doing a backflip into calm water at sunset, droplets spraying, overlaid with the white ‘stitching___beautiful’ wordmark.
Overhead view of the full Yafe brand identity document — a grid of slides covering the cover, logo, colour palette, ‘stitching___beautiful’ tagline, typography, photography, product mockups and a dark ‘Thank you’ page.
Open Freedom Business Alliance landscape report on a grey surface — the right page reads ‘Scale the Freedom Business Movement.’ with hands stretching a yellow tape measure across it, and a survivor testimonial; the left page shows the 2022 report contents.