Arotahi carries the meaning of a focus in one direction, looking towards one horizon simultaneously, concentrating on one thing together. Although there are many different works and areas Arotahi are involved in, they have one common focus that unites.
With the logo we look to the materials of carving: to the intricate pattern of wood grain. A skilled carver studies closely, works with and responds to the grain of the material chosen, suggesting—by analogy—mission projects that are bespoke, crafted with respect and care for the particularities of place and people. Closer inspection reveals the symmetry of hands joined: an affirmation of Arotahi in its bicultural journey.