services:

services:

Identity Design, Brand Messaging & Tone of Voice, Website Design, UX & UI Design, Website Development, Illustration

Identity Design, Brand Messaging & Tone of Voice, Website Design, UX & UI Design, Website Development, Illustration

about:

about:

Rachel’s Vineyard Retreat offers a safe, compassionate space for people processing the pain of abortion and moving towards healing. It’s a place of honesty, grace, and restoration, where individuals can journey through grief and begin to rediscover hope in a deeply supportive, faith-centred environment.

Rachel’s Vineyard Retreat offers a safe, compassionate space for people processing the pain of abortion and moving towards healing. It’s a place of honesty, grace, and restoration, where individuals can journey through grief and begin to rediscover hope in a deeply supportive, faith-centred environment.

strapline:

strapline:

Healing the pain of abortion

Healing the pain of abortion

year:

year:

2025

2025

location:

location:

New Zealand

New Zealand

thinking:

thinking:

The brand refresh builds on existing equity while bringing clarity and depth to the identity. The dove icon was simplified into a more timeless, versatile mark, symbolising peace, the Holy Spirit, and hope emerging through grief. Paired with the clear, pastoral strapline, “healing the pain of abortion”, the brand communicates with honesty and intention, supported by a visual language that moves from darkness to light, reflecting the journey from pain to healing.

The brand refresh builds on existing equity while bringing clarity and depth to the identity. The dove icon was simplified into a more timeless, versatile mark, symbolising peace, the Holy Spirit, and hope emerging through grief. Paired with the clear, pastoral strapline, “healing the pain of abortion”, the brand communicates with honesty and intention, supported by a visual language that moves from darkness to light, reflecting the journey from pain to healing.

We’re so happy with what Vine created for us. From updating our branding to delivering a stunning website, everything was handled with care and creativity. Truly great to work with.

Suzanne

We’re so happy with what Vine created for us. From updating our branding to delivering a stunning website, everything was handled with care and creativity. Truly great to work with.

Suzanne

We’re so happy with what Vine created for us. From updating our branding to delivering a stunning website, everything was handled with care and creativity. Truly great to work with.

Suzanne