Greenstone Doors
services:
Brand Identity Design, UX & UI Design, Website Development, Creative Direction, Photography, Film
about:
Greenstone Doors is a Charitable Trust dedicated to supporting pregnant women and their families. Their purpose is to support women and their whānau through pregnancy and into a future with hope. For many, the confirmation of a pregnancy brings unexpected and sometimes difficult changes for a family. Greenstone Doors is there to help, connecting whānau to a world of unconditional support.
strapline:
A safe place to talk
year:
2024
location:
New Zelanad
thinking:
The Greenstone Doors brand is built around care, dignity, and quiet strength, expressed through a symbol that is both a door and a pathway. Formed in greenstone, it speaks of protection, journey, and enduring value, a way forward that feels safe, grounded, and full of hope. It reflects a space where women and their whānau are welcomed, supported, and never alone. Our approach has been to honour that meaning in every part of the brand, shaping something that feels deeply human and reassuring. It is not just a visual identity, it is an invitation, a gentle opening toward support, connection, and a future held with care.
